{"id":20058,"date":"2023-09-10T14:29:26","date_gmt":"2023-09-10T14:29:26","guid":{"rendered":"https:\/\/beotura.rs\/en\/?page_id=20058"},"modified":"2026-01-28T11:15:40","modified_gmt":"2026-01-28T11:15:40","slug":"geneks-kula","status":"publish","type":"page","link":"https:\/\/beotura.rs\/en\/geneks-kula\/","title":{"rendered":"GENEX TOWER"},"content":{"rendered":"<div id=\"pl-20058\"  class=\"panel-layout\" ><div id=\"pg-20058-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20058-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-0-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t><h3 class=\"widget-title\">WHERE IS IT?<\/h3>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>It is located at the intersection of the highway and Narodnih heroja Street 41 in Block 33 in New Belgrade.<\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-20058-0-1\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-0-1-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"1\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p><iframe src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m18!1m12!1m3!1d2830.067142388512!2d20.40232717582518!3d44.820196776177426!2m3!1f0!2f0!3f0!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x475a6578d0dbd089%3A0x2bb2264f21c43459!2sBelgrade%20Western%20Gate!5e0!3m2!1sen!2srs!4v1694356624074!5m2!1sen!2srs\" width=\"600\" height=\"450\" style=\"border:0;\" allowfullscreen=\"\" loading=\"lazy\" referrerpolicy=\"no-referrer-when-downgrade\"><\/iframe><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><div id=\"pg-20058-1\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20058-1-0\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-1-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"2\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t><h3 class=\"widget-title\">THE HISTORY<\/h3>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>The Residential and Commercial Center Genex, known as the Western Gateway of the city, was built between 1970 and 1980 according to the design of architect Mihajlo Mitrovi\u0107. This building is considered one of the most representative examples of brutalist architecture.<\/p>\n<p>The commercial part of the building was constructed for the company \"Genex,\" which, in the former Socialist Federal Republic of Yugoslavia (SFRJ), was one of the most successful foreign trade companies.<\/p>\n<p><a href=\"http:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20147 \" src=\"http:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207.jpg\" alt=\"\" width=\"567\" height=\"371\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207.jpg 2467w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207-300x196.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207-1024x670.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207-768x503.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207-1536x1006.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207-2048x1341.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8207-50x33.jpg 50w\" sizes=\"auto, (max-width: 567px) 100vw, 567px\" \/><\/a><\/p>\n<div class=\"flex-1 overflow-hidden\">\n<div class=\"react-scroll-to-bottom--css-xbzci-79elbk h-full dark:bg-gray-800\">\n<div class=\"react-scroll-to-bottom--css-xbzci-1n7m0yu\">\n<div class=\"flex flex-col text-sm dark:bg-gray-800\">\n<div class=\"group w-full text-token-text-primary border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-[#444654]\" data-testid=\"conversation-turn-13\">\n<div class=\"p-4 justify-center text-base md:gap-6 md:py-6 m-auto\">\n<div class=\"flex flex-1 gap-4 text-base mx-auto md:gap-6 md:max-w-2xl lg:max-w-[38rem] xl:max-w-3xl }\">\n<div class=\"relative flex w-[calc(100%-50px)] flex-col gap-1 md:gap-3 lg:w-[calc(100%-115px)]\">\n<div class=\"flex flex-grow flex-col gap-3 max-w-full\">\n<div class=\"min-h-[20px] flex flex-col items-start gap-3 overflow-x-auto whitespace-pre-wrap break-words\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>The wealth and power of this socialist company were manifested in the advanced technology with which the building was equipped: computerized control of electricity, heating, elevators, and a particularly innovative feature was the circular rotating restaurant at the top of the tower. Although it was never put into operation, the restaurant operated until 1999.<\/p>\n<p>While the residential part of the tower received continuous care from its residents, the commercial part of the tower gradually deteriorated and was completely abandoned after the company's bankruptcy in 2017. It was only in 2021 that the Serbian government declared the Genex Residential and Commercial Center a cultural heritage site. After years of neglect, in February 2023, the commercial part of the Genex Tower was sold to a private company under controversial conditions.<\/p>\n<p>Similar to the Beogra\u0111anka building, the Genex Tower faced criticism and ridicule from the public when it was first constructed. However, its significance today is highlighted by the fact that the Genex Tower was featured on the cover of the catalog for the exhibition on Yugoslav architecture titled \"Toward a Concrete Utopia: Architecture in Yugoslavia, 1948-1980,\" which took place in 2018 at the Museum of Modern Art (MOMA) in New York.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex justify-between lg:block\">\n<div class=\"text-gray-400 flex self-end lg:self-center justify-center mt-2 gap-2 md:gap-3 lg:gap-1 lg:absolute lg:top-0 lg:translate-x-full lg:right-0 lg:mt-0 lg:pl-2 visible\">\n<div class=\"flex gap-1\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-20058-1-1\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-1-1-0\" class=\"so-panel widget widget_sow-image-grid panel-first-child panel-last-child\" data-index=\"3\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-image-grid so-widget-sow-image-grid-default-8bf08a9600e8-20058\"\n\t\t\t\n\t\t>\t<div\n\t\tclass=\"sow-image-grid-wrapper\"\n\t\tdata-max-width=\"800\"\t\tdata-max-height=\"1200\"\t>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1810\" height=\"2405\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725.jpg 1810w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725-226x300.jpg 226w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725-771x1024.jpg 771w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725-768x1020.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725-1156x1536.jpg 1156w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725-1541x2048.jpg 1541w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_7725-38x50.jpg 38w\" sizes=\"auto, (max-width: 1810px) 100vw, 1810px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2184\" height=\"1456\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190.jpg 2184w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-1024x683.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-768x512.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-1536x1024.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-2048x1365.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-930x620.jpg 930w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8190-272x182.jpg 272w\" sizes=\"auto, (max-width: 2184px) 100vw, 2184px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2130\" height=\"2480\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"geneks\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179.jpg 2130w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179-258x300.jpg 258w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179-879x1024.jpg 879w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179-768x894.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179-1319x1536.jpg 1319w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179-1759x2048.jpg 1759w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8179-43x50.jpg 43w\" sizes=\"auto, (max-width: 2130px) 100vw, 2130px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"pg-20058-2\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20058-2-0\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-2-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"4\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t><h3 class=\"widget-title\">THE EXTERIOR<\/h3>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>The Genex Tower complex consists of two tall skyscrapers of varying heights that are connected by a bridge-like structure on the 26th floor. Both towers have square bases, with two vertical cylindrical structural elements of circular shape on their sides, known as silos. These silos house staircases and elevators.<\/p>\n<p>The facades are entirely made of exposed concrete, following the characteristics of brutalist architecture. Each tower has two staircases, which are located within the concrete silos. The approach to the buildings features a spacious plateau with a semi-circular amphitheater that also served as a fountain.<\/p>\n<p>A particularly interesting detail at the entrances to the residential building is the murals that cover the ceiling of the external entrances from both the west and east sides. The renowned painter Lazar Vujaklija created these murals in 1979. His paintings of decorative stylized motifs on a blue background create a striking contrast with the gray concrete facade of the building.<\/p>\n<p><a href=\"http:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-20130 \" src=\"http:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-scaled.jpg\" alt=\"\" width=\"570\" height=\"772\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-scaled.jpg 1889w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-221x300.jpg 221w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-756x1024.jpg 756w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-768x1041.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-1134x1536.jpg 1134w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-1511x2048.jpg 1511w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8171-37x50.jpg 37w\" sizes=\"auto, (max-width: 570px) 100vw, 570px\" \/><\/a><\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-20058-2-1\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-2-1-0\" class=\"so-panel widget widget_sow-image-grid panel-first-child panel-last-child\" data-index=\"5\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-image-grid so-widget-sow-image-grid-default-8bf08a9600e8-20058\"\n\t\t\t\n\t\t>\t<div\n\t\tclass=\"sow-image-grid-wrapper\"\n\t\t\t\t\t>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1711\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-scaled.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"geneks\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-scaled.jpg 2560w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-1024x684.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-768x513.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-1536x1026.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-2048x1369.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8217-272x182.jpg 272w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1706\" height=\"2133\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"IMG_8189\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560.jpg 1706w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560-240x300.jpg 240w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560-819x1024.jpg 819w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560-768x960.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560-1229x1536.jpg 1229w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560-1638x2048.jpg 1638w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/11\/IMG_8189-scaled-e1718475080560-40x50.jpg 40w\" sizes=\"auto, (max-width: 1706px) 100vw, 1706px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"pg-20058-3\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20058-3-0\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-3-0-0\" class=\"so-panel widget widget_sow-slider panel-first-child panel-last-child\" data-index=\"6\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-slider so-widget-sow-slider-default-71d5c9d9c341-20058\"\n\t\t\t\n\t\t>\t\t\t\t<div class=\"sow-slider-base\" style=\"display: none\" tabindex=\"0\">\n\t\t\t\t\t<ul\n\t\t\t\t\tclass=\"sow-slider-images\"\n\t\t\t\t\tdata-settings=\"{&quot;pagination&quot;:true,&quot;speed&quot;:&quot;800&quot;,&quot;timeout&quot;:&quot;8000&quot;,&quot;paused&quot;:false,&quot;pause_on_hover&quot;:false,&quot;swipe&quot;:&quot;on&quot;,&quot;nav_always_show_desktop&quot;:&quot;&quot;,&quot;nav_always_show_mobile&quot;:&quot;&quot;,&quot;breakpoint&quot;:&quot;780px&quot;,&quot;unmute&quot;:false,&quot;anchor&quot;:null}\"\n\t\t\t\t\t\t\t\t\t\tdata-anchor-id=\"\"\n\t\t\t\t>\t\t<li class=\"sow-slider-image\" style=\"visibility: visible;\" >\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1604\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-scaled.jpg\" class=\"sow-slider-background-image\" alt=\"\" style=\"\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-scaled.jpg 2560w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-300x188.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-1024x641.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-768x481.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-1536x962.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-2048x1283.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8175-50x31.jpg 50w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/>\t\t<\/li>\n\t\t\t\t<li class=\"sow-slider-image\" style=\"visibility: hidden;\" >\n\t\t\t\t\t\t<div class=\"sow-slider-image-container\">\n\t\t\t\t<div class=\"sow-slider-image-wrapper\" style=\"max-width: 2184px\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"sow-slider-image-foreground-wrapper\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2184\" height=\"1427\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181.jpg\" class=\"sow-slider-foreground-image\" alt=\"\" style=\"\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181.jpg 2184w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181-300x196.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181-1024x669.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181-768x502.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181-1536x1004.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181-2048x1338.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8181-50x33.jpg 50w\" sizes=\"auto, (max-width: 2184px) 100vw, 2184px\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"sow-slider-image\" style=\"visibility: hidden;\" >\n\t\t\t\t\t\t<div class=\"sow-slider-image-container\">\n\t\t\t\t<div class=\"sow-slider-image-wrapper\" style=\"max-width: 2184px\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"sow-slider-image-foreground-wrapper\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2184\" height=\"1456\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201.jpg\" class=\"sow-slider-foreground-image\" alt=\"\" style=\"\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201.jpg 2184w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-1024x683.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-768x512.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-1536x1024.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-2048x1365.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-930x620.jpg 930w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8201-272x182.jpg 272w\" sizes=\"auto, (max-width: 2184px) 100vw, 2184px\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"sow-slider-image\" style=\"visibility: hidden;\" >\n\t\t\t\t\t\t<div class=\"sow-slider-image-container\">\n\t\t\t\t<div class=\"sow-slider-image-wrapper\" style=\"max-width: 2184px\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"sow-slider-image-foreground-wrapper\">\n\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2184\" height=\"1456\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1.jpg\" class=\"sow-slider-foreground-image\" alt=\"\" style=\"\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1.jpg 2184w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-1024x683.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-768x512.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-1536x1024.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-2048x1365.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-930x620.jpg 930w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8199-1-272x182.jpg 272w\" sizes=\"auto, (max-width: 2184px) 100vw, 2184px\" \/>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t<\/ul>\t\t\t\t<ol class=\"sow-slider-pagination\">\n\t\t\t\t\t\t\t\t\t\t\t<li><a href=\"#\" data-goto=\"0\" aria-label=\"Display slide 1\"><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li><a href=\"#\" data-goto=\"1\" aria-label=\"Display slide 2\"><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li><a href=\"#\" data-goto=\"2\" aria-label=\"Display slide 3\"><\/a><\/li>\n\t\t\t\t\t\t\t\t\t\t\t<li><a href=\"#\" data-goto=\"3\" aria-label=\"Display slide 4\"><\/a><\/li>\n\t\t\t\t\t\t\t\t\t<\/ol>\n\n\t\t\t\t<div class=\"sow-slide-nav sow-slide-nav-next\">\n\t\t\t\t\t<a href=\"#\" data-goto=\"next\" aria-label=\"Next slide\" data-action=\"next\">\n\t\t\t\t\t\t<em class=\"sow-sld-icon-thin-right\"><\/em>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"sow-slide-nav sow-slide-nav-prev\">\n\t\t\t\t\t<a href=\"#\" data-goto=\"previous\" aria-label=\"Previous slide\" data-action=\"prev\">\n\t\t\t\t\t\t<em class=\"sow-sld-icon-thin-left\"><\/em>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div id=\"pg-20058-4\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20058-4-0\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-4-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"7\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t><h3 class=\"widget-title\">THE INTERIOR<\/h3>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>The interior has been fully preserved and is furnished with furniture that is characteristic of the early 1980s. The entrance hall resembles a hotel with semi-circular sofas flanking the approach to the reception\/porter's desk. An elevator takes you to the 35th floor where a restaurant was located, furnished with mirrors, pink and blue furniture, and a marble counter. Large windows provide excellent panoramic views of Belgrade in all directions. The offices are still furnished with comfortable upholstered armchairs, wooden tables, and metal accessories that have long lost their shine.<\/p>\n<figure id=\"attachment_20116\" style=\"width: 2184px\"  class=\"wp-caption alignnone\"><a href=\"http:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-20116 size-full\" src=\"http:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209.jpg\" alt=\"\" width=\"2184\" height=\"1456\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209.jpg 2184w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-1024x683.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-768x512.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-1536x1024.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-2048x1365.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-930x620.jpg 930w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8209-272x182.jpg 272w\" sizes=\"auto, (max-width: 2184px) 100vw, 2184px\" \/><\/a><figcaption class=\"wp-caption-text\">The entrance hall<\/figcaption><\/figure>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-20058-4-1\"  class=\"panel-grid-cell\" ><div id=\"panel-20058-4-1-0\" class=\"so-panel widget widget_sow-image-grid panel-first-child panel-last-child\" data-index=\"8\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-image-grid so-widget-sow-image-grid-default-8bf08a9600e8-20058\"\n\t\t\t\n\t\t>\t<div\n\t\tclass=\"sow-image-grid-wrapper\"\n\t\t\t\t\t>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2087\" height=\"1392\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"geneks\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204.jpg 2087w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-1024x683.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-768x512.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-1536x1024.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-2048x1366.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-930x620.jpg 930w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8204-272x182.jpg 272w\" sizes=\"auto, (max-width: 2087px) 100vw, 2087px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"sow-image-grid-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2184\" height=\"1456\" src=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213.jpg\" class=\"sow-image-grid-image_html\" alt=\"\" title=\"geneks\" srcset=\"https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213.jpg 2184w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-300x200.jpg 300w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-1024x683.jpg 1024w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-768x512.jpg 768w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-1536x1024.jpg 1536w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-2048x1365.jpg 2048w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-50x33.jpg 50w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-930x620.jpg 930w, https:\/\/beotura.rs\/wp-content\/uploads\/2023\/09\/IMG_8213-272x182.jpg 272w\" sizes=\"auto, (max-width: 2184px) 100vw, 2184px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"pg-20058-5\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20058-5-0\"  class=\"panel-grid-cell panel-grid-cell-mobile-last\" ><div id=\"panel-20058-5-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"9\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>Pripremila: Sofija Jovanovi\u0107<\/p>\n<\/div>\n<\/div><\/div><\/div><div id=\"pgc-20058-5-1\"  class=\"panel-grid-cell panel-grid-cell-empty\" ><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>It is located at the intersection of the highway and Narodnih heroja Street 41 in Block 33 in New Belgrade. The Residential and Commercial Center Genex, known as the Western Gateway of the city, was built between 1970 and 1980 according to the design of architect Mihajlo Mitrovi\u0107. This building is considered one of the&hellip;&nbsp;<a href=\"https:\/\/beotura.rs\/en\/geneks-kula\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">GENEX TOWER<\/span><\/a><\/p>\n","protected":false},"author":22,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":100,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"class_list":["post-20058","page","type-page","status-publish","hentry"],"wppr_data":{"cwp_meta_box_check":"No"},"_links":{"self":[{"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/pages\/20058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/comments?post=20058"}],"version-history":[{"count":98,"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/pages\/20058\/revisions"}],"predecessor-version":[{"id":30051,"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/pages\/20058\/revisions\/30051"}],"wp:attachment":[{"href":"https:\/\/beotura.rs\/en\/wp-json\/wp\/v2\/media?parent=20058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}